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Mission (B)Log
THE GREATEST MARKETING MOVE OF ALL TIME: DORITOS’ CRASH THE SUPER BOWL IS BACK, AND IT’S STILL UNTOUCHABLE
By David Johnson
•
February 6, 2025
How Doritos Engineered the Greatest Marketing Play in History—A Masterclass in Storytelling, Audience Engagement, and Pure Genius
Steak or Lobster? The Ultimate Choice… Or Is It?
By David Johnson
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January 31, 2025
The Revolution Isn’t Coming—It’s Already Here.
Cheating on My Chatbot: A Tale of Tech Betrayal, Redemption, and Disappointment with DeepSeek
By David Johnson
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January 29, 2025
A Cautionary Tale of AI Betrayal, Instant Regret, and Why the Grass is Never Greener (Especially When It’s Full of Error Messages)
How to Stop Losing Customers: Lessons from Sriracha's Fall from Grace
By David Johnson
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January 28, 2025
It’s Not About the Sauce—It’s About the Connection.
FED UP! Loyalty Programs and the Illusion of Value
By David Johnson
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January 25, 2025
Honest Business Wins: Why Transparency Beats Gimmicks Every Time
The Black Hole of Creativity: How Marketing Forgot About People
By David Johnson
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December 31, 2024
How Marketing Lost Its Humanity—and Why It’s Time to Bring It Back
Twas the Night Before Christmas: How Savvy Marketers Shaped Our Beloved Holiday
By David Johnson
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December 24, 2024
How Marketing Legends Turned Holiday Traditions into Timeless Stories
The Power of Word of Mouth: Why It’s Still the Best Marketing Strategy
By David Johnson
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December 10, 2024
Why the Oldest Marketing Strategy Still Reigns Supreme in a Digital World
Slaying the White Whale: The True Tale of Trust, Betrayal, and Bad Internet
By David Johnson
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November 30, 2024
How One Company Lost My Loyalty and Another Earned It by Being Easy to Do Business With
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